• Columnists

Hope Katz Gibbs, Founder, The Inkandescent Group

PUBLISHER, BE INKANDESCENT MAGAZINE
PRESIDENT, THE INKANDESCENT GROUP, LLC

Prior to founding Inkandescent Public Relations in 2008, Northern Virginia freelance writer Hope Katz Gibbs worked as a newspaper and magazine reporter since graduating from the University of Pennsylvania in 1986. After studying for her master’s degree in Educational Leadership at The George Washington University, she launched her freelance writing business in 1993.

25 years experience as a journalist —,Hope’s articles have appeared in The Washington Post, USA Today, The Miami Herald, The Costco Connection, The National Press Club’s Wire, and dozens of association, business, education, and general interest magazines, and many alumni publications including her own alma maters, the University of Pennsylvania and The George Washington University. See more on her freelance writing website, www.hopegibbs.com.

Awards — To date, Hope has won two awards for feature writing from the Florida Magazine Association, and six other honors for newsletter writing and design from the National School Public Relations Association. She has been listed in Who’s Who in Media & Communications since 1989, and Who’s Who of American Women since 1993.

Foray into PR — In 2002, she landed a job as the director of communications with the City of Fairfax Schools to help Superintendent George Stepp and the City School Board pass an $86 million bond to rebuild Fairfax High and Lanier Middle School. She launched City Schools Close-Up, an eight-page newsletter filled with articles and photos that helped the community learn more about the good work going on in the schools. The bond passed by 81 percent and Hope began working full-time with the superintendent and architects to coordinate the construction project.

She continues to work with the City Schools today, and in November 2009 her company launched a new website for the School Board: www.cityoffairfaxschools.org.

When the schools construction project was completed in 2006, she began doing PR for the futurist research and consulting firm Social Technologies. Her media outreach efforts helped get the staff onto CBS’ “The Early Show” three times (for reports on the Future of Men, the Future of Youth Happiness, and Helicopter Parents), MSNBC, Fox News, and ABC. The futurists were also quoted regularly in The New York Times, The Washington Post, Washingtonian magazine, Business Week, TV Week, and others.

The Inkandescent Group, LLC

InkandescentPR — In 2008, Hope founded Inkandescent Public Relations, a PR, publications, media relations, marketing firm that helps small businesses get the visibility they need. Along with her award-winning team, she creates high-end marketing materials, writes and edits press releases, newsletters, and white papers, and works closely with reporters to help get the word out about her clients.

Hope also plans and organizes events, co-writes and ghostwrites books, and maintains her clients’ websites so they are up-to-date and provide an accurate, impressive image. Learn more about Inkandescent Public Relations: www.inkandescentpr.com.

Be Inkandescent Magazine — In January 2010 she launched Be Inkandescent Magazine: The ezine for entrepreneurs, by entrepreneurs. It features columns by her clients and other entrepreneurs, as well as the Entrepreneur of the Month.

Inkandescent Books — Hope is working on developing a book publishing entity for The Inkandescent Group, LLC, which she incorporated in January 2010. The first title, “100 Truly Amazing Women Who Are Changing the World,” will be written by Hope, designed by Michael Gibbs, and photographed by Steve Barrett. Be on the lookout for more information on that title.

View Hope’s published journalism clips www.hopegibbs.com.

Send Hope an email: hope@inkandescentpr.com.

If you wish success in life, make perseverance your bosom friend, experience your wise counselor, caution your elder brother, and hope your guardian genius.”

– Joseph Addison

With ordinary talents and extraordinary perseverance, all things are attainable.”

– Sir Thomas Fowell Buxton

Always bear in mind that your own resolution to succeed is more important than any one thing.”

– Abraham Lincoln

Simplicity is the ultimate sophistication.”

– Leonardo da Vinci

When a dog runs at you, whistle for him.”

– Henry David Thoreau

Don’t follow your dreams. Chase them.”

– Richard Dumb

A diamond is a lump of coal that stuck with it.”

– Norwegian proverb

You can only become truly accomplished at something you love. Don’t make money your goal. Instead, pursue the things you love doing.”

– Maya Angelou

Tell me, what is it you plan to do with your one wild and precious life?”

– Mary Oliver

Normal day, let me be aware of the treasure you are. 
Let me not pass you by in quest of some rare and perfect tomorrow.”

– Mary Jean Irion

If it really was a no-brainer to make it on your own in business there’d be millions of no-brained, harebrained individuals quitting their day jobs.”

– Bill Rancic, "The Apprentice"

Why am I whispering when I have something to say?”

– Eve Ensler

It is to no purpose to turn away from the real nature of the affair because the honor of its elements excites repugnance.

– Carl von Clausewitz, On War

Treat the attainment of happiness in the same way an entrepreneur would approach building a business — with a vision, plan, goals, and a systematic approach.”

– Ted Leonsis

The fixity of a habit is generally in direct proportion to its absurdity.”

– Marcel Proust

The man who acquires the ability to take full possession of his own mind may take possession of anything else to which he is justly entitled.”

– Andrew Carnegie

We need to learn to set our course by the stars, not by the lights of every passing ship.”

– General Omar Bradley

The curious paradox is that when I accept myself just as I am, then I can change.”

– Carl Rogers

Acknowledging the good that you already have in your life is the foundation for all abundance.”

– Eckhart Tolle

The mind is everything. What you think, you become.”

– Buddha

If you look at what you have in life, you’ll always have more.
 If you look at what you don’t have in life, you’ll never have enough.”

– Oprah Winfrey

You don’t go into a field that requires cracking people’s heads open or operating on something as delicate as the spinal cord unless you are comfortable with taking risks.”

– Dr. Ben Carson

The real voyage of discovery consists not in seeking new lands, but in seeing with new eyes.”

– Marcel Proust

You have enemies? Good. That means you’ve stood up for something, sometime in your life.”

– Winston Churchill

The best reason to start an organization is to create a product or service to make the world a better place.”

– Guy Kawasaki

Happy are those who dream dreams and are ready to pay the price to make them come true.”

– Leo Jozef Suenens

History is a relentless master. It has no present, only the past rushing into the future. To try to hold fast is to be swept aside.”

– John F. Kennedy

Running that first shop taught me business is not financial science; it’s about trading.”

– Anita Roddick, founder, The Body Shop

The great use of life is to spend it on something that will outlast it.”

– William James

Don’t think. Thinking is the enemy of creativity.”

– Ray Bradbury

You’ve got to be willing to crash and burn. If you’re afraid of failing, you won’t get very far.”

– Steve Jobs

The best hobbies are the ones that take us furthest from our primary occupation.”

– Dr. Evelyn Vogel, Dexter

Promise me you’ll always remember: You’re braver than you believe, and stronger than you seem, and smarter than you think.”

– Christopher Robin to Pooh

Don’t follow, lead. Don’t copy, create. Don’t start, finish. Don’t sit still, move. Don’t fit in, stand out. Don’t sit quietly, speak up. (Not all the time, sure, but more often.)”

– Seth Godin

If you limit your choices only to what seems possible or reasonable, you disconnect yourself from what you truly want, and all that is left is compromise.”

– Robert Fritz

In three words I can sum up everything I’ve learned about life: it goes on.

– Robert Frost

My task is really not to change myself but to become familiar with who I am.”

– Maureen Cook

Do not say, ‘why were the former days better than these,’ for it is not from wisdom that you ask this.”

– Ecclesiastes, 7:10

No matter how difficult and painful it may be, nothing sounds as good to the soul as the truth.”

– Martha Beck, from "Leaving the Saints"

If you have built castles in the air, your work need not be lost; that is where they should be. 
Now put foundations under them.”

– Henry David Thoreau

Part of your destiny is to live in the zone of maximum satisfaction.”

– Martha Beck

If you do not tell the truth about yourself
, you cannot tell it about other people.”

– Virginia Woolf

Outside of a dog, a book is man’s best friend. Inside of a dog it’s too dark to read.”

– Groucho Marx

Let us seize the day and the opportunity and strive for that greatness of spirit that measures life not by its disappointments but by its possibilities.”

– W.E.B. Du Bois

I find out what the world needs, then I proceed to invent.”

– Thomas Edison

Hold fast to dreams, for if dreams die, life is a broken-winged bird that cannot fly. Hold fast to dreams, for when dreams go, life is a barren field frozen with snow.”

– Langston Hughes

If you do work that you love, and the work fulfills you, the rest will come.”

– Oprah Winfrey

Sometimes the dreams that come true are the dreams you never even knew you had.”

– Alice Sebold, The Lovely Bones

Our deepest wishes are whispers of our authentic selves. We must learn to respect them. We must learn to listen.”

– Sarah Ban Breathnach

Luck is what happens when preparation meets opportunity.”

– Seneca