PUBLISHER, BE INKANDESCENT MAGAZINE
PRESIDENT, THE INKANDESCENT GROUP, LLC
Prior to founding Inkandescent Public Relations in 2008, Northern Virginia freelance writer Hope Katz Gibbs worked as a newspaper and magazine reporter since graduating from the University of Pennsylvania in 1986. After studying for her master’s degree in Educational Leadership at The George Washington University, she launched her freelance writing business in 1993.
25 years experience as a journalist —,Hope’s articles have appeared in The Washington Post, USA Today, The Miami Herald, The Costco Connection, The National Press Club’s Wire, and dozens of association, business, education, and general interest magazines, and many alumni publications including her own alma maters, the University of Pennsylvania and The George Washington University. See more on her freelance writing website, www.hopegibbs.com.
Awards — To date, Hope has won two awards for feature writing from the Florida Magazine Association, and six other honors for newsletter writing and design from the National School Public Relations Association. She has been listed in Who’s Who in Media & Communications since 1989, and Who’s Who of American Women since 1993.
Foray into PR — In 2002, she landed a job as the director of communications with the City of Fairfax Schools to help Superintendent George Stepp and the City School Board pass an $86 million bond to rebuild Fairfax High and Lanier Middle School. She launched City Schools Close-Up, an eight-page newsletter filled with articles and photos that helped the community learn more about the good work going on in the schools. The bond passed by 81 percent and Hope began working full-time with the superintendent and architects to coordinate the construction project.
She continues to work with the City Schools today, and in November 2009 her company launched a new website for the School Board: www.cityoffairfaxschools.org.
When the schools construction project was completed in 2006, she began doing PR for the futurist research and consulting firm Social Technologies. Her media outreach efforts helped get the staff onto CBS’ “The Early Show” three times (for reports on the Future of Men, the Future of Youth Happiness, and Helicopter Parents), MSNBC, Fox News, and ABC. The futurists were also quoted regularly in The New York Times, The Washington Post, Washingtonian magazine, Business Week, TV Week, and others.
The Inkandescent Group, LLC
InkandescentPR — In 2008, Hope founded Inkandescent Public Relations, a PR, publications, media relations, marketing firm that helps small businesses get the visibility they need. Along with her award-winning team, she creates high-end marketing materials, writes and edits press releases, newsletters, and white papers, and works closely with reporters to help get the word out about her clients.
Hope also plans and organizes events, co-writes and ghostwrites books, and maintains her clients’ websites so they are up-to-date and provide an accurate, impressive image. Learn more about Inkandescent Public Relations: www.inkandescentpr.com.
Be Inkandescent Magazine — In January 2010 she launched Be Inkandescent Magazine: The ezine for entrepreneurs, by entrepreneurs. It features columns by her clients and other entrepreneurs, as well as the Entrepreneur of the Month.
Inkandescent Books — Hope is working on developing a book publishing entity for The Inkandescent Group, LLC, which she incorporated in January 2010. The first title, “100 Truly Amazing Women Who Are Changing the World,” will be written by Hope, designed by Michael Gibbs, and photographed by Steve Barrett. Be on the lookout for more information on that title.
View Hope’s published journalism clips www.hopegibbs.com.
Send Hope an email: hope@inkandescentpr.com.