• Columnists

Chefs Kim Alvarez, Owner, Avenida Restaurant

COLUMN = FOOD

As a graduate of Syracuse University’s restaurant management program and the two-year chef program at the Culinary Institute of America, cooking has been my passion since I was 7.

I clearly remember the day my mom enrolled me in a cooking class at Bloomingdale’s in Jenkintown, PA. It was Thanksgiving time, and our first assignment was to make homemade stuffing. I loved tearing the bread and combining it with the wet ingredients using my fingers. It was the best stuffing I had ever tasted, and every Thanksgiving I continue to make it for my family.

That’s what cooking is all about: bringing joy to family and friends through combining the best ingredients with some skill and a little magic. Now that my husband, Chef Edgar Alvarez, and I have children, we teach them to prepare the recipes that our grandmothers created. Rarely does a week go by when Emma doesn’t whip up a giant bowl of guacamole, or Alejandro doesn’t ask for some of Mom-mom’s matzoh balls.

I feel lucky to share the art of cooking with my kids and with my customers, too.

In my 25 years as a chef, I have had the privilege of working in some of the best kitchens in America, including Brad Ogden’s One Market in San Francisco and the Lark Creek Inn in Larkspur, CA, as the second-in-command at The Striped Bass under head chef Alison Barshack, and as head chef of Beaujolais in Philadelphia.

I also worked as a chef at several gourmet markets in Philadelphia, including Gerard’s and Patina.

At those establishments I learned not only how to prepare four-star meals, but how to lead other chefs so they enjoy coming to work each day. I also came to master what it means to truly take care of your guests.

We bring that to Avenida, and look forward to building a reputation as the go-to spot for fabulous Latin American cuisine in a family-friendly environment. We’ll look forward to seeing you soon!

ABOUT CHEF EDGAR ALVAREZ

Etched in my memory of growing up in Guatemala is the scene of my grandmother, aunts, and mother preparing a meal at my grandmother’s ranch outside the city. It was an all-day affair, for we were a giant family. When breakfast ended, all the women in the family would go off to the market to buy the freshest produce, meat, and fish for lunch and dinner. They did not have much to spend, but la comida was always full of love and flavor.

My mother was a truly amazing chef, although she would never consider herself one. But she taught me everything I know. I watched closely the way she would add some of this and not too much of that. She gave me a love for good, healthy, hearty food—just like the kind I prepare today.

When I came to this country, I worked as a sous chef at some of the best restaurants in Philadelphia, including the original Dock Street, the four-star restaurant The Striped Bass, and the gourmet Chinese restaurant, Susanna Foo. I had the opportunity to work under the excellent chefs who cooked there, as well as Phillippe Chin and Keong Bahn, when I worked at Phillippe.

After fine-tuning my skills, I was ready to go off on my own in 1999 and became the head chef at The Black Sheep near Rittenhouse Square. Although Irish pub cuisine was new to me, I decided to combine what I knew well with traditional pub-grub recipes. We served elegant comfort food that received rave reviews, and later several awards, from Philadelphia magazine’s “Best Of” series, among others.

What I love about being a chef is that there is always something new and different to learn. And after I married my wife, Chef Kim Katz Alvarez, and we had our beautiful children, Emma and Alejandro, we moved to the suburbs and I was eager to see what the Main Line had to offer. I was not disappointed.

In 2004, we bought the Delaware Market House in Gladwyne, a 100-year-old establishment with a wonderful history that Kim and I turned into one of the most unique gourmet markets and catering companies in the region, as CNN Money noted. We closed the Market in March and soon after began working on opening our new restaurant, Avenida.

The goal for me as head chef at this new Latin American restaurant is to bring my childhood memories to life for my kids and my customers. I hope that everyone I cook for thoroughly enjoys their food, and leaves the table with a renewed zest for all that life has to offer.

For more information about Avenida, visit www.avenidarestaurant.com. And to make a reservation to sample the fine Latin American dishes that are getting rave reviews, call Kim Katz Alvarez at 267.385.6857.

A great secret of success is to go through life as a man who never gets used up.”

– Albert Schweitzer

If you think you are too small to make a difference, try going to sleep with a mosquito in your room.”

– A wisdomism

The person who makes a success of living is the one who see his goal steadily and aims for it unswervingly. That is dedication.”

– Cecil B. DeMille

We are all faced with a series of great opportunities brilliantly disguised as impossible situations.”

– Charles R. Swindoll

Think of yourself as on the threshold of unparalleled success. A whole, clear, glorious life lies before you. Achieve! Achieve!”

– Andrew Carnegie

Running that first shop taught me business is not financial science; it’s about trading.”

– Anita Roddick, founder, The Body Shop

To find what you seek in the road of life, leave no stone unturned.”

– Edward Bulwer Lytton

Ripeness is all.”

– William Shakespeare

No man will make a great leader who wants to do it all himself, or to get all the credit for doing it”

– Andrew Carnegie

A discovery is said to be an accident meeting a prepared mind.”

– Albert Szent-Gyorgyi

Find somebody to be successful for. Raise their hopes. Think of their needs.”

– Barack Obama

Sometimes the dreams that come true are the dreams you never even knew you had.”

– Alice Sebold, The Lovely Bones

The world I believed in, back in my most innocent, uninformed, childish mind—is real.”

– Martha Beck

It is not in the stars to hold our destiny but in ourselves.”

– William Shakespeare

What is the point of having free will if one cannot occasionally spit in the eye of destiny?”

– Jim Butcher, White Night

That man is richest whose pleasures are the cheapest.”

– Henry David Thoreau

As your desire is, so is your will. As your will is, so is your deed. As your deed is, so is your destiny.”

– Brihadaranyaka Upanishad

A man without a smiling face
 should not open a shop.”

– Chinese Proverb

Happy are those who dream dreams and are ready to pay the price to make them come true.”

– Leo Jozef Suenens

My job is my hobby. I come to work to play.”

– Uli Becker, president, Reebok International

That which does not kill us makes us stronger.”

– Friedrich Nietzsche

I was taught at a very young age that you can do whatever you want to, but you have to make it happen — not just talk about it.”

– Kathleen Jo Ryan

The quality of your life is directly related to the amount of uncertainty you can comfortably live with.”

– Tony Robbins

Nurture your mind with great thoughts; to believe in the heroic makes heroes.”

– Benjamin Disraeli

Treat the attainment of happiness in the same way an entrepreneur would approach building a business — with a vision, plan, goals, and a systematic approach.”

– Ted Leonsis

Persist and persevere, and you will find most things that are attainable, possible.”

– Lord Chesterfield

I don’t do very well without fear. There needs to be a part of me saying, ‘That’s going to fail,’ so I can prove myself wrong.”

– Harry Potter's Daniel Radcliffe

The aim of life is to live, and to live means to be aware, joyously, drunkenly, serenely, divinely aware.”

– Henry Miller

I’m not afraid of storms,
for I’m learning to sail my ship.”

– Louisa May Alcott

Pain is inevitable. Suffering is optional.”

– Dalai Lama

Hold fast to dreams, for if dreams die, life is a broken-winged bird that cannot fly. Hold fast to dreams, for when dreams go, life is a barren field frozen with snow.”

– Langston Hughes

You may ask me for anything you like except time.”

– Napoleon

The goal of Life is to make your heartbeat match the beat of the universe, to match your nature with nature.”

– Joseph Cambell

Luck is what happens when preparation meets opportunity.”

– Seneca

Part of your destiny is to live in the zone of maximum satisfaction.”

– Martha Beck

If my mind can conceive it, and my heart can believe it, I know I can achieve it.”

– Jesse Jackson

No longer talk at all about the kind of man a good man ought to be, but be such.”

– Marcus Aurelius Antoninus

Nothing in the world can take the place of persistence.”

– President Calvin Coolidge

Tell me, what is it you plan to do with your one wild and precious life?”

– Mary Oliver

I find out what the world needs, then I proceed to invent.”

– Thomas Edison

A people who mean to be their Governors must arm themselves with the power which knowledge gives.”

– James Madison

The follow-your-gut mentality of the entrepreneur has the potential to take you anywhere you want to go or run you right out of business.”

– Bill Rancic, "The Apprentice"

If you look at what you have in life, you’ll always have more.
 If you look at what you don’t have in life, you’ll never have enough.”

– Oprah Winfrey

Look at everything as though you were
seeing it either for the first or last time.
Then your time on earth will be filled with glory.”

– Betty Smith

In three words I can sum up everything I’ve learned about life: it goes on.

– Robert Frost

When a dog runs at you, whistle for him.”

– Henry David Thoreau

Are you willing to help other people succeed even when it’s not a requirement of your job to be of assistance?”

– Steven Schussler

Things don’t change. You change your way of looking, that’s all.”

– Carlos Castaneda

My task is really not to change myself but to become familiar with who I am.”

– Maureen Cook

The critical ingredient is getting off your butt and doing something.”

– Nolan Bushnell, founder, Chuck E. Cheese's